Hoffman Manufacturing’s High Security Display line, as Fortress Display was then known, first exhibited at SHOT back in 2016. We worked with a firearm distributor, incorporating our displays into his booth, allowing us to talk displays while the distributor talked firearms. We also had a display in the new products area. Being new to the market, we figured it was worth a “shot.” That was our introduction to SHOT and we were hooked. That first SHOT was a major catalyst to our becoming recognized in the industry for our high security displays. It also whetted our appetite to exhibit on our own in our own space and we have ever since, 2021 and 2022 excluded owing to COVID. We started with a 10 X 10 booth and, in 2023, grew to a 10 X 20 booth.
Last year SHOT reported some 50,000+ attendees traversing nearly fourteen miles of aisles – no telling how many smiles. This year’s Show promises 2,500 exhibitors representing over 100,000 products.
We are but one exhibitor and we have about twenty products. But, if you’re looking for the best line-up of high security displays in the industry, we’re the only exhibitor you’ll need to visit. We’ll be in booth #43548, a 10 X 20 booth space allowing us to feature most all our products in a simulated retail setup. There’ll be three of us there, allowing us to better service our visitors during periods of peak traffic and demand. We had a lot of them last year. We also encourage your emailing us (either erik.gennerman@fortressdisplay.com or henk.wolst@fortressdisplay.com) and we can set up appointments to ensure your visit when it best suits your schedule.
We hope you’ll stop by and visit with us. There’s an old saying about a picture being worth a thousand words. That’s even more applicable to our “smash it with the sledgehammer” video. But nothing better shows our stuff than the actual seeing, touching, feeling and talking the displays “up close and personal.” You’ll see the features; the engineering and design; the aesthetics; the fit and finish; and the overall quality of our product. More than a few customers have described our product as the “Cadillac” or “Mercedes” of this specialty display segment. We’re flattered by that, given that we’re car guys at heart.
Stop by and visit with us. Better yet, email us to set aside an appointed time. And, when you’ve had a chance to see our product – and compare us the competition – we’re confident that you’ll agree with the many customers nationwide (not to mention Canada and Australia) who’ve elected to use Fortress Display to optimally display and protect their wares. That’s what we’re all about.